Mark Your Calendar for Sunday, January 31st.
2010 Marketing for Small Businesses
Location: First Farm Inn - Petersburg, Kentucky
January 31, 2010 - 2 p.m. to 5 p.m. EST
THE WORKSHOP IS SOLD OUT - Please contact us for information about future workshops. Thanks!
Expand your business while others are dwindling in this slow economy. Make better use of today's technology,
take advantage of free and low-cost services and software to maximize your marketing dollar. And most importantly...
Find and Reach customers who are looking for what you have to offer
Marketing connects your product or service with buyers or clients. It is the most complex and constantly
changing part of making a small business succeed. When your days are spent creating your product or providing services to clients, it’s
hard to focus on building your business.Most business owners don't give marketing the attention it requires to make their
business thrive. In fact, 70 percent of new small businesses last at least 2 years, but
only about half survive for 5 years*.
Learn how to draw customers to your website and your business
Limited to a small group, this workshop allows for interaction rather than a lecture format.
Here’s your opportunity to ask
questions and get answers from experienced small business owners who understand the demands of marketing in a slow economy on a limited budget
and know how to make it work. An afternoon tea is included in this workshop, providing you with an opportunity to discuss your marketing questions
and concerns in more detail.
Don't just take notes - Interact - ask questions - make sure you understand
You will come away from this small group workshop with:
- A marketing plan outline specific to your business
- A professional identity package
- Detailed steps to make your website more powerful
- In depth knowledge of search engine optimization including key words, links, and submission
- An overview of pay-per-click and other search marketing campaigns
- An understanding of how Facebook, Twitter, and other social media sites can grow your business
- 5 common marketing mistakes to avoid
- 10 marketing steps you can take that won't cost you a dime
- Answers to your questions about the internet and marketing
Your Presenters
Webmaster, small business coach, web services and Internet marketing expert Dana Kisor has been serving Internet clients nationwide for
more than 10 years. With a
background that includes communications, electrical engineering, broadcast radio and
television, training and project management, Dana has an approachable
friendly way of communicating. His clients say he can explain complex technical ideas in simple 'layman' terms.
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Northern Kentucky Chamber of Commerce’s only five time Success Award Finalist Jen Warner
Before starting her business 12 years ago, Jen spent 25 years working in marketing and public relations for government, newspapers, magazines and corporations, setting goals, targeting audiences, evaluating results, meeting deadlines, interviewing and writing. She has also taught college and community education classes in publication design, photography and public relations.
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Session size is limited to make sure you have plenty of interaction with Dana and Jen in a small informal atmosphere.
An afternoon tea will be included allowing you to get all your questions answered. You will leave this workshop knowing how to implement
your new marketing campaign.
From dealing with limitless demands for charitable contributions tactfully to defining your market’s demographics, you’ll come
away with a workable plan you can start Monday morning.
Location: First Farm Inn, Petersburg, Kentucky (Directions will be provided in your confirmation email.)
Cost: $50 (through a credit card or PayPal.)
To register, simply fill out your email address below and click the Register Now button. See you at the workshop!
* - Sources: U.S. Small Business Administration Office of Advocacy, September 2009
Survival and Longevity in the Business Employment Dynamics Database, Monthly Labor Review, May 2005
Redefining Business Success: Distinguishing Between Closure and Failure, Small Business Economics, August 2003
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